We at Shoes Epic respect your privacy and are fully committed to protecting your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. This Privacy Policy explains how We collect, use, store, and protect your information when you visit Our website or purchase shoes from Us.
Who We Are Shoes Epic is an online store that sells shoes to customers across the United Kingdom. Our business address is: Office 2980 182-184 High Street North East Ham London E6 2JA
You can contact Us regarding any privacy matters at: Email: support@shoesepic.com Phone: +44 7915 605797
Information We Collect When you shop with Us or browse Our website, We collect only the personal data that is necessary to process your orders, deliver your shoes, and provide customer support. The information We collect includes:
- Contact and Identity Information: Your full name, email address, phone (mobile) number, billing address, and shipping address.
- Order Information: Details of the shoes you purchase, quantities, order number, dates, and payment references.
- Technical Information: IP address, browser type and version, device information, and pages visited on Our website (collected automatically through cookies for security and website functionality).
- Communication Information: Any messages or queries you send to Us via email, phone, or contact forms.
We do not collect any special category (sensitive) personal data such as health information, racial or ethnic origin, or religious beliefs.
How We Collect Your Data We collect your data directly from you when you:
- Create an account or place an order on Our website (powered by WordPress and WooCommerce).
- Make a payment using Our secure payment gateway (Stripe).
- Contact Our customer support team.
- Browse Our website (through essential cookies).
Payment Information All payments are securely processed by Stripe. We do not store your full credit or debit card details on Our servers. Only the minimum necessary order and transaction reference information is kept by Us for record-keeping and refund purposes. This ensures that your payment information remains safe and protected.
How We Use Your Personal Data We use your personal data only for the following lawful purposes:
- To process and fulfil your shoe orders, including picking, packing, and arranging delivery.
- To send you order confirmations, shipping updates, and tracking information.
- To process refunds or handle returns of shoes when requested.
- To respond to your customer support queries and communicate with you about your orders.
- To maintain accurate business records and comply with legal and tax obligations.
- To improve Our website functionality and security (using anonymised technical data).
We do not use your data for marketing purposes unless you have explicitly given Us consent. We do not sell, rent, or share your personal data with third parties for commercial reasons.
Legal Basis for Processing Your Data Under UK GDPR, We rely on the following legal bases:
- Performance of a Contract: To process your orders and deliver the shoes you have purchased.
- Legal Obligation: To comply with UK tax, accounting, and consumer protection laws.
- Legitimate Interests: To run Our business efficiently, prevent fraud, and improve customer experience.
Sharing Your Data We may share your personal data only with trusted third parties when it is necessary for the purposes listed above. These include:
- Payment processors (Stripe) for secure checkout.
- Shipping and courier companies to deliver your shoes to the address you provided.
- Professional service providers (such as accountants or legal advisors) when required by law.
- Government or regulatory authorities if We are legally obliged to do so.
All third parties We work with are required to keep your data secure and use it only for the specific purpose We instruct.
Data Security We take the security of your personal data very seriously. We use appropriate technical and organisational measures to protect your information, including:
- Secure servers and encrypted connections (HTTPS).
- Limited access to personal data – only authorised staff can view it when necessary for order processing.
- Regular security updates on Our WordPress + WooCommerce platform.
We do not store sensitive payment card information ourselves. Stripe handles all card payments in a PCI DSS compliant environment.
How Long We Keep Your Data We will keep your personal data only for as long as it is necessary:
- Order and transaction records are kept for up to 6 years to comply with UK tax and accounting laws.
- Customer support communications are kept for a reasonable period to resolve any future queries.
- Once the data is no longer needed, We securely delete or anonymise it.
Your Rights Under UK GDPR You have the following important rights regarding your personal data:
- The right to access a copy of the data We hold about you.
- The right to request correction of any inaccurate or incomplete data.
- The right to request deletion of your data (subject to legal retention requirements).
- The right to restrict or object to how We process your data.
- The right to data portability (receiving your data in a structured format).
To exercise any of these rights, please contact Us at support@shoesepic.com. We will respond to your request within one month (or sooner where possible).
Cookies Our website uses essential cookies to enable basic functions such as adding shoes to your cart, completing checkout, and remembering your preferences during your visit. These cookies are necessary for the website to function properly. We do not use non-essential tracking or advertising cookies.
International Transfers We do not transfer your personal data outside the UK or EEA. All data processing takes place within the United Kingdom.
Changes to This Privacy Policy We may update this Privacy Policy from time to time to reflect changes in Our practices or legal requirements. The updated version will be posted on this page with the effective date. We encourage you to review this policy periodically.
Contact Us If you have any questions, concerns, or requests about this Privacy Policy or how We handle your data, please contact Us:
- Email: support@shoesepic.com
- Phone: +44 7915 605797 (Monday – Friday, 9:00 AM – 5:00 PM UK Time)
- Address: Office 2980, 182-184 High Street North, East Ham, London, E6 2JA
We are committed to resolving any privacy concerns promptly and transparently.
This Privacy Policy has been prepared to give you full confidence that your personal information is handled responsibly and securely when you buy shoes from Shoes Epic.
